Requirements:
- Minimum 1 year experience in content / scriptwriting (IG & short-form content)
- Deep understanding of viral content structure (hook, retention, emotional trigger, CTA)
- Able to turn insights into high-performing, engaging scripts
- Strong empathy towards audience mindset & behavior
- Sharp in identifying trends and translating them into relevant content
- Strong storytelling skill with natural, non-rigid language
- High ownership, fast execution, and detail-oriented
- Comfortable working with timeline & creative direction
